The search phrase was a pretty competitive one for ‘web prosperity’ . Web Prosperity is an MLM program with a main product suite aimed at Internet Marketers – which at the time of writing  (during its pre-launch) is receiving sign ups every few seconds with 5,100,000 results for this search term and a lot of attention and buzz.

The first thing is to consider the domain name. Unless we are dealing with your own brand or something consider the top keyword phrase as the domain – in this case I chose webprosperityreview.org.uk (most were gone by the time I got around to it) – I wanted to use a .org because it seems they can rank pretty well but I’m not sure it makes too much difference. As the .org for this was gone I went for .org.uk

Naturally I went for the wordpress blog option for content on the domain and spent an hour or say putting together a couple of blog posts about the program as well as adding categories named with the key phrase in such as web prosperity review etc.

Next I added my essential plug ins including ‘All in 1 SEO’, Google XML Sitemaps, ‘Related Posts’, ‘Sociable’ and ‘Statpress’. There are others that should be installed that I’ve covered in another post but I didn’t in this case.

I created one remote wordpress blog at wordpress.com and a Squidoo lens linking back to the blog using the key phrase ‘web prosperity’ and including that phrase as the names and titles.

Next I drafted a press release just covering the basic details of the program and submitted it to pr-inside.com

Next it was a quick visit to animoto.com (animoto video tutorial here) to create a video using images and graphics and uploaded this straight to youtube.com. Following that I used heyspread.com to distribute the video to 19 other video directories.

The next task was to socially bookmark the blog myself using socialmarker.com (socialmarker video tutorial here) as well as another 30 bookmarks through my outsourcer and blog carnival submissions. Interestingly, these last two tasks have not been completed at the time of writing.

That’s it! Today the site is no.1 – whether this will hold up without further work is doubtful, but the point is not to work too hard.

The stats (using statpress) also show a lot of traffic – as seen below. Remember this is just a two day old blog!

I’m aware that this isn’t going to work with every niche and keyphrase and most will need a lot more work than this. Other case studies I’ve done recently have had similar results though, so until Google change things I guess this is the way to go.

All these strategies are covered in great detail in my upcoming ebook ‘New New Media World’ in an easy to follow step by step process and guide. If you are interested in reviewing the first draft copy and giving me a testimonial (If you think it is worthy) to appear on the sales page then contact me.

Please note: All figures are correct at the time of writing – these may/will change over time

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